Archive for February, 2009

Every day, everywhere you go and in everything you do, whether at work or at home, you are telling the world about yourself, your values, your goals and your skills. You are defining your personal brand. Your personal brand is composed of the expectations, perceptions and emotions that people associate with you. According to personal branding expert Nick Nichols, your personal brand is the firm impression or fixed image that comes to mind when people think of you. A personal brand is the mental picture that people conjure up when your name is mentioned.

Can you articulate, in 35 words or less, what unique value you deliver to your supervisor? If you answered ‘NO.”, you are among many professionals who aren’t [Read More...]