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	<title>Lethia Owens &#187; Facebook</title>
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	<description>Personal Branding and Social Media Marketing</description>
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		<title>Summer School</title>
		<link>http://lethiaowens.com/pbs/summer-school/</link>
		<comments>http://lethiaowens.com/pbs/summer-school/#comments</comments>
		<pubDate>Wed, 16 Jun 2010 00:51:30 +0000</pubDate>
		<dc:creator>lethiaowens</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Social Media Marketing]]></category>

		<guid isPermaLink="false">http://lethiaowens.com/pbs/?p=1080</guid>
		<description><![CDATA[<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Flethiaowens.com%2Fpbs%2Fsummer-school%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Flethiaowens.com%2Fpbs%2Fsummer-school%2F" height="61" width="51" /></a><p><strong>This FREE Bonus is for Students of the following Course:
Personal Branding 101 &#8211; Building Your IRRESISTIBLE Brand (Value $47)</strong></p>
<p>Personal Branding and Social Media Marketing is an essential strategy for today’s businesses. You have the potential for creating a powerful and clear distinction that captivates, fascinates, inspires, influences and engages others to become advocates of who you are and your unique promise of value. Social networking provides a powerful and unique opportunity to promote your brand online and it has significant implications for today’s entrepreneurs and professionals.  Facebook currently boasts 300 million active members and Twitter is equally popular with traffic has grown almost 2000% in one year. This 3-day eCourse will teach you how <em><a href="http://lethiaowens.com/pbs/summer-school/">[Read More...]</a></em></p>]]></description>
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		<title>#NSA10 Conference &#8211; Personal Branding and Social Media Notes</title>
		<link>http://lethiaowens.com/pbs/nsa10w/</link>
		<comments>http://lethiaowens.com/pbs/nsa10w/#comments</comments>
		<pubDate>Fri, 19 Feb 2010 19:57:55 +0000</pubDate>
		<dc:creator>lethiaowens</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Social Media Marketing]]></category>

		<guid isPermaLink="false">http://lethiaowens.com/pbs/?p=999</guid>
		<description><![CDATA[<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Flethiaowens.com%2Fpbs%2Fnsa10w%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Flethiaowens.com%2Fpbs%2Fnsa10w%2F" height="61" width="51" /></a>Social Media Notes Prepared for Attendees of the 2010 NSA Annual Conference in Orlando, Fl.
Your Powerful Personal Brand:
<p><img src="http://lethiaowens.com/pbs/wp-content/uploads/2010/02/ist1_12962710-social-media-marketing.jpg" alt="ist1_12962710-social-media-marketing" title="ist1_12962710-social-media-marketing" width="110" height="90" class="alignleft size-full wp-image-1099" />Your personal brand is made up of the thoughts, feelings, ideas and perceptions people holds in their mind about who you are. It is essential to first consider the brand you are building before trying to position yourself online using social media and social networking tools. Your website is the hub for your brand and it should powerfully reflect who you are and the value you have to offer. </p>
<p>To assist you with the personal branding discovery process, I invite you to take a 360 Personal Branding Assessment &#8211; <em><a href="http://lethiaowens.com/pbs/nsa10w/">[Read More...]</a></em></p>]]></description>
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		<title>Be The Change Event &#8211; Social Media Breakfast Notes</title>
		<link>http://lethiaowens.com/pbs/be-the-change-event-social-media-breakfast-notes/</link>
		<comments>http://lethiaowens.com/pbs/be-the-change-event-social-media-breakfast-notes/#comments</comments>
		<pubDate>Fri, 19 Feb 2010 05:18:02 +0000</pubDate>
		<dc:creator>lethiaowens</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://lethiaowens.com/pbs/?p=992</guid>
		<description><![CDATA[<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Flethiaowens.com%2Fpbs%2Fbe-the-change-event-social-media-breakfast-notes%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Flethiaowens.com%2Fpbs%2Fbe-the-change-event-social-media-breakfast-notes%2F" height="61" width="51" /></a><p>Social Media Marketing Notes Prepared for Attendees of the <a href="http://www.bethechangeevent.com/">Be The Change Event</a>.</p>
Your Powerful Personal Brand:
<p>Your personal brand is made up of the thoughts, feelings, ideas and perceptions people holds in their mind about who you are. It is essential to first consider the brand you are building before trying to position yourself online using social media and social networking tools. Your website is the hub for your brand and it should powerfully reflect who you are and the value you have to offer. </p>
<p>To assist you with the personal branding discovery process, I invite you to take a 360 Personal Branding Assessment &#8211; <a href="http://www.reachcc.com/360v4register">http://www.reachcc.com/360v4register</a>. There is a premium version of this report <em><a href="http://lethiaowens.com/pbs/be-the-change-event-social-media-breakfast-notes/">[Read More...]</a></em></p>]]></description>
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		<slash:comments>5</slash:comments>
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		<title>Personal Branding Strategy – Facebook Fan Pages vs Groups</title>
		<link>http://lethiaowens.com/pbs/personal-branding-strategy-%e2%80%93-facebook-fan-pages-vs-groups/</link>
		<comments>http://lethiaowens.com/pbs/personal-branding-strategy-%e2%80%93-facebook-fan-pages-vs-groups/#comments</comments>
		<pubDate>Sun, 20 Sep 2009 04:47:42 +0000</pubDate>
		<dc:creator>lethiaowens</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[Facebook Group]]></category>
		<category><![CDATA[Fan Page]]></category>

		<guid isPermaLink="false">http://lethiaowens.com/pbs/?p=725</guid>
		<description><![CDATA[<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Flethiaowens.com%2Fpbs%2Fpersonal-branding-strategy-%25e2%2580%2593-facebook-fan-pages-vs-groups%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Flethiaowens.com%2Fpbs%2Fpersonal-branding-strategy-%25e2%2580%2593-facebook-fan-pages-vs-groups%2F" height="61" width="51" /></a><p><img src="http://lethiaowens.com/pbs/wp-content/uploads/2009/09/FacebookFanPage-300x252.jpg" alt="FacebookFanPage" title="FacebookFanPage" width="200" height="152" class="imgleft" />When working with clients I teach a four-step process for using the internet and social media to gain increased visibility for their brand. The first step is to “Create” content and add it to your hub (website) and other sites connected to your hub. The second step is to “Connect” all of the content you have created and create accounts on social networks so you can connect with “Fans”, “Friends” and “Followers.” The third step called “Promote” focuses on your promotion and marketing strategy.  The fourth step is “Automation” and involves configuring social media tools in such a way as to put parts of your social media <em><a href="http://lethiaowens.com/pbs/personal-branding-strategy-%e2%80%93-facebook-fan-pages-vs-groups/">[Read More...]</a></em></p>]]></description>
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