Success Requires the Proper Tools

posted on April 12, 2013 / IN Personal Branding / 3 Comments

FiringRangeI learned an important lesson this week and it came in the most unexpected way. My 21 year old daughter and I decided to go to “Ladies Night” at the Firing Range. This event is designed to teach women about gun safety and it provides an opportunity to fire several types of firearms so you can determine the caliber and type that best fits your grip and body frame.

During the firing portion of the class we started out shooting a 22 caliber revolver and my daughter barely had the strength to pull the trigger. She had to use two fingers just to fire the gun and this caused her hand to shake which meant that her aim was no longer pointing directly at the target. Many of her bullets didn’t even come close to hitting the target. Once she was done she said to me, “Maybe I can’t do this!” We both discussed how difficult it was to shoot a revolver. Then next came the opportunity to shoot a 22 semi-automatic, then a 9mm. After these two rounds the instructor held a competition to see who the best shooter was in the class and guess what? While shooting with the 9mm, Aramis came in 2nd place out of 23 women.

The important lesson in this story is…there are times in our lives when we try something new and for some reason we are not as successful as we wish. Discouragement and doubt are sure to set in, but the keys to your breakthrough are:

  1. Not giving up and moving forward in spite of the opposition or seeming failure you are experiencing.
  2. Determining if you have the right tools to be successful. In Aramis’ case she started out with a tool that did not suit her and once she made the necessary adjustment her ability to be successful skyrocketed.

Don’t take yourself out of the game before you even get started by giving up because things are going the way you had hoped. If you have a goal in mind, keep pushing forward and make small adjustments along the way until success is yours.

By Lethia Owens

Lethia Owens is Branding and Market Domination Strategist. She has earned the Certified Speaking Professional (CSP) designation which is the highest designation awarded by the National Speaking Association. She is ranked #8 among the top 30 brand gurus in the world and she has completed a 6-country tour for her best selling book Your Brand Influence: The Art and Science of Building an Influential Personal Brand. Lethia’s message of reinvention, courage and self-empowerment has inspired audiences on Fox, CBS and NBC affiliate networks.


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    • Catie Ragusa
      Posted on April 16, 20134:52 pm

      Thanks for sharing these inspiring words, Lethia!

    • Sunset Locksmith
      Posted on August 5, 20131:29 am

      Most people don’t experience the life of their dreams simply because they quit way too easily. Your daughter made a smart move of not letting her weakness discourage her. I think she took the right set of actions to make it second place since while persistence is a great trait, taking the wrong set of actions, still won’t get someone very far.

      • lethiaowens
        Posted on August 5, 20131:40 am

        You are absolutely correct. I believe that winners never quit and quitters never win!

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